A NU way to engage Jewish Millennials

Shtetl Montreal’s Tamara Kramer will be one of over 30 leading media influencers attending NU Montreal. (Photo: Vadim Daniel)

Is it possible for a three-day conference to completely re-shape Jewish engagement?

From March 17-19, NU Montreal will aspire to do just that. NU Montreal is a 3-day, catalytic think tank designed to push the boundaries of how we use emerging media to create meaningful Jewish engagement opportunities for the Millennial generation.

Convened by Mike Savatovsky, organizer of the wildly successful LE MOOD festival, the gathering will draw upon the expertise and creative force of over 30 leading media influencers from across North America to explore cutting edge media strategies and engagement models which seek to make Jewish life more relevant to Millennials.


$10,000 of seed funding will be up for grabs in “The Pitch”

According to organizers, the need for a new engagement paradigm has never been greater. “Gone are the days of young adults swearing allegiance to one-dimensional identities. Now is the era of unprecedented connectivity, flattening the world and bringing diverse cultures closer together while broadening global citizenry,” said Mike Savatovsky, in describing the need for a new blueprint.

“In order to flourish in these competitive times, it is critical for businesses, communities and in our case, cultures, to understand Millennials’ hyper-connected mindset and to enter into a dynamic give-and-take relationship with them across multiple platforms,” continued Savatovsky.

Nu Montreal will culminate with “The Pitch”, a contest, voted on by a studio audience and panel of judges, which will see nine teams of media developers compete to receive up to $10,000 of seed funding to launch their own Millennial-targeted Jewish engagement initiative in Montreal.

The event is hosted by Federation CJA in partnership with ROI Community, with support from GEN Jthe Jewish Community Foundation of MontrealHeenan Blaikie and A Bit Off the Top.

For more information, visit the NU Montreal website.

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